In the wake of the Funko Pop (and similar collectible series) phenomenon, a new growing trend is characterized Rubber Duckies. I mean...why not? If you think it sounds stupid, I'll refer you back to the POG craze of the 90's. I rest my case.
Numskull has acquired rights to superhero and popular video games to make likenesses of popular characters such as Sonic The Hedgehog, Vault Boy from Fallout, Gandalf from LOTR, The Joker (...the list goes on and on) in rubber duck form.
Enter horror icons. Though the list is a bit limited at the moment, there are some strong staples already produced such as Pennywise (new, not classic), Beetlejuice and adversaries Michael and David from The Lost Boys. The best, in my opinion is Regan from The Exorcist. Not only does she float on her back, unlike the others, but it just looks cool.